Let Google Do Your Spying For You - Part 2!

BWMagic's Internet Marketing News!


Read This Newsletter Online:
http://www.bizwaremagic.blogspot.com







.......
Contents:


o Using Google Adsense For Profit & Monitoring

o Using Google Benchmarks To Improve Your Site

o Simple Market Research With Google Trends

o Information Gathering With Google Alerts

o Free Online Graphics Editor

.......




I did an earlier newsletter on using Google to
gather vital information about your site and
online marketing but many readers didn't receive
it so I am re-sending it with a few more Google
tactics that I use each and every day to gather
information about my site and my competitors.

You have probably figured by now that Google is
my main marketing tool I use to earn a very
comfortable living online. Yeah, I know you're sick
of hearing that line, but I keep repeating because
I believe it is important for you get marketing
information from a full-time affiliate marketer
who's marketing on the web; day-in, day-out.

These are the Tactics I use every day to compete
on the web. They work for me and they should
also work for you.

Google must be your number ONE ally if you truly
want to succeed online. Love it or hate it - Google
is fast becoming the dominant marketing force on
the web and you must use and exploit it to your
advantage.

When most people mention Google, all they think
of is the Search Engine. But if you're marketing
or promoting your site on the web - Google is so
much more. It has countless programs you can use
to further your goal.

Here are some of ones I use:


o Using Google Adsense For Profit & Monitoring


I use Google Adsense on almost all my site, it's
a simple way to monitize your site or sites.
Google gives you a simple piece of code which
you place on your webpages and it serves up
text or image ads marked "Ads by Google" on
your pages.

If someone clicks on your ads you get a few
pennies or a few dollars... Google Adsense
is great if you have a large content filled
site and want to earn revenue from your traffic.
I use it in conjunction with my other affiliate
links on many of my pages.

Now, I can get 10, even a 100 times more with an
affiliate link/click so I mostly use Adsense where
I am not targeting a particular affiliate product
with my marketing. However, I have received
Adsense checks each month for the last three
or four years - always puts a smile on my face
to get that check from Google!

But also use Adsense to track and monitor my
site's traffic in 'real time' and it gives me
a good picture of how my pages are doing. I still
use my log stats to monitor my traffic but
Adsense is just another way to do it.

If you're not using Adsense on your sites, I
suggest you give it a try.

Google Adsense




o Using Google Benchmarks To Improve Your Site

If you have a website, it's only natural that you
would like to know how your site compares with other
similar sites on the web. Now, we are not talking about
comparing apples to oranges here - we are talking about
comparing your site to others that are the same
in size and traffic.

Google Benchmarks which is a part of Google Analytics,
lets you compare your site to other sites on the
web that are similar to yours. It will tell you
how your site is performing compared to your
competition. This is enormously valuable information
because it gives you a clearer picture of how your
site is performing.

I find it extremely helpful in telling me what
parts of my sites are not working and where I
have to make improvements. It also tells me what
parts of my sites are working or performing above
my competition.

Things like bounce rates, pageviews per visit,
time on site... I can see how my sites are doing
compared with others in my area of interest.
This is vital if I want to keep my sites competitive
and "in the game".

If you're not using Google Analytics and Google
Benchmarks, I would strongly suggest you use this
free service from Google. It is a great way to
track your sites and visitors. It is invaluable
for improving your site's content.

You can also use the Website Optimizer to test which
content, headlines, graphics, page design... are best
for converting your visitors into customers or clients.
Simply find out what works best and use it.

If you're not already using Google Analytics I
strongly suggest you start using it. You can
sign-up here:

http://www.google.com/analytics/



o Simple Market Research With Google Trends


Another Google program that I use a lot is
Google Trends, especially when I am first
developing a site or looking for small niche
markets I can make profitable. Google Trends
tells you what things or topics are "hot" or
"popular" - ones being searched for by web users.

Google Trends can give you a good overview of
of things that may be worth your time and effort,
in regards to marketing. It also lets you compare
different items and it gives you a graph read-out
of how popular each one is or is becoming.

For example, if you're selling electronics on
your site, and you want to find out if you
should spend more telling selling PCs
or Laptops.... you can do a Trend search for
each one and compare your results.

What's even just as great, Google Trends will tell
you how popular they are in different countries
or regions of the world. Again, if you're marketing
on the web, this will give you some simple
market research into your area of interest.

You can check Google Trends here:

http://www.google.com/trends




o Information Gathering With Google Alerts

Perhaps, one of my most favorite of all
Google programs is Google Alerts. This is
simply the most valuable tool for searching
for information on your site or topic.

You use Google Alerts to "tag" or "mark"
any subject or phrase you want Google to
email alert you - when any new content appears
on the web related to your topic or phrase.

These Alerts will give you the links to
the new pages so that you can check out
the information. It is a great way to
"keep up to date" on all your niche markets
and keywords you're targeting with your
sites.

This is also great for link building since
many of these Alerts will be blog links
and you can easily go and add your comments
with a link back to your site. Google will
send you email alerts when a new link or page
is created on your targeted keyword.

I also use this free service from Google to keep
track of my name so that whenever someone
is saying something about me anywhere on
the web - I know about it!

I do the same thing for my sites. You can also
use it to track your articles, keywords or just
about anything for that matter. Invaluable service
for gathering information on the web...

Get it here:

http://www.google.com/alerts



What Google Thinks Of Your Site?








o Free Online Graphics Editor


And now for something completely different...

I heard about this free online graphics editor
from Design Guru Ryan (The guy who does my
web graphics) and it looks very good.

It's called Pixlr and if you need to quickly
design or fix your graphics, this could be
a very good option if you don't have your
own image editor on your desktop.

You can find it here:

http://www.pixlr.com/






Kind Regards,

Titus

P.S. I have placed links to some of my sites,
blogs and social networks altogether here:

http://www.titushoskins.com

Includes Twitter, Linkedin, Facebook, LiveJournal,
SiteProNews Blog... and others. In case you
really want to get to know me!