BWMagic's Web Marketing News!
Contents:
o Online Marketing Monthly - Professional Magazine
o Where To Find The Best Internet Marketing Training
o Marketing Tools: The Google PageRank PR Toolbar
......
I was rather pleased to hear someone is finally
putting out a professional magazine on Internet
Marketing. This is a 'real' magazine delivered
to your door or news stand. As online marketing
becomes more 'professionalized' it will be a good
thing to have and read.
Online marketing, working on the web and Internet
marketing are still all new to the general public.
I still get double takes and some strange stares
when I first tell people I work full-time marketing
on the Internet.
As more and more people work online, it will be a
little more easier to explain to someone what you do.
But for now explaining affiliate marketing, Google
Adsense, PPC, etc. etc. even to close family and friends
can be a major chore - for those not into online marketing
these terms are foreign.
Be nice to have an online marketing magazine lying on
the coffee table. Not to mention all the information
and articles that will be in there...
Anyway, you check out new magazine here:
Online Marketing MonthlyHelp spread the word!
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Feature Article
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If you want to join the new cyber workforce & fully
embrace the Internet as your main source of income,
you must first obtain a good online marketing training.
Here are some of the best places to start your own search...
o Where To Find The Best Internet Marketing TrainingCopyright © 2007 Titus Hoskins
So you want to be an Internet Marketer? You want
to be your own boss. You want to set your own hours
and work from the comfort of your own home, no matter
where in the world you choose to live. You simply want
the freedom working on the web gives you.
Realistically, the only major obstacle in your way
is a good solid training or education in how online
marketing really works.
So just how does one earn a living online?No doubt you have heard all the over-hyped stories
of how some nearly comatose dim-wit with just a few
functioning brain cells makes a financial killing online.
Or how some geeky high school kid working on a
computer in his parent's basement, cracks the formula
for making big bucks on the net.
However, if you can dismiss all the bogus claims and
see through all the marketing hype, you will find
thousands upon thousands of very ordinary people
quietly working on the web and making a very decent
living from the comfort of their own homes.
All of them had to acquire the skills and knowledge
needed to become part of this new cyber workforce.
Each one had to obtain a good education or training
in order to make the web work for them. They had to
discover the techniques and methods of making a
website or online business produce revenue 24/7/365,
earning income automatically even while they're
sleeping.
Different Ways To Earn Online IncomeComplicating the whole process is the fact that there
are countless ways to earn income on the web. You can
build websites and earn money thru advertising, you can
sell your own products or services, you can do affiliate
marketing and sell other people's products, you can
become a consultant and sell your expertise, you can
work the eBay system, you can do Google arbitrage
buying and selling traffic... these are just a few
of the countless ways you can earn a living online.
One obvious fact still remains - you have to learn
this stuff. You have to know how all this works. You
have to obtain an Internet marketing training or
education.
Like any profession it is best to learn from someone
who is actually pursuing that profession, simply learn
your trade from another reputable online marketer.
Unfortunately, this can be a virtual minefield if you're
not careful in your choice of educator you may end up
wasting a lot of time and money on foolish 'get-rich-quick'
programs and useless info products that you will never use.
With this thought fresh in your mind, here are some
of the most worthwhile teachers and training courses
you might consider. All of these have earned solid
reputations for producing effective online marketing
products and courses.
These should make the top of your short list:
Ken Evoy & SBIKen Evoy and his whole Site Build It system. A comprehensive
online marketing system that takes even the most complete
novice and shows them step-by-step how to build a web business.
Sometimes referred to as "The Full Monty Of eMarketing!"
You can now take the SBI training in over 18 universities
and colleges.
Brad CallenBrad Callen and his SEO and Keyword Elite products. For
the professional marketer Brad has not only developed
some of the best marketing tools, he has created a whole
series of training lessons with videos, ebooks and podcasts
as bonus incentives to buy his Bryxen Software products.
John ReeseJohn Reese with his Traffic Secrets gained notoriety in
online marketing circles by selling over a million dollars
in just one day. Recently, John has devoted his time around
Income.com which offers many great free training products.
Joel CommJoel Comm with his Adsense line of products, plus the
first reality show for online marketers: The Next Internet
Millionaire. This reality type concept had to happen with
Internet marketing and Joel is bringing in some top names
including Armand Morin, Mike Filsaime and Mark Joyner who
is often referred to as the Godfather of Internet marketing.
Marlon SandersMarlon Sanders and his whole line of Higher Response
Marketing products including the Amazing Formula. Another
one of the pioneers of Internet marketing and a great
source to learn how to market on the web.
Neil ShearingNeil Shearing with his Scamfreezone products is another
remarkable online teacher. With a PHD and British background,
Neil is often credited with bringing a high level of professionalism
to the often over-hyped arena of Internet marketing.
Jim DanielsJim Daniels with BizWeb2000 is another marketer who
has built up a solid following on the web. One of the
first marketers in the States to popularize working
full-time online.
Kenneth A. McArthurKenneth A. McArthur with Affiliate Showcase and his Learning
Folders. Ken is also one of the top JV (Joint Venture) experts
on the web with his jvAlert site.
Other Training SourcesThen there are others such as Janet Wilson (Empowerism),
Mike Merz (Im4newbies), Micheal Green (Howtocorp), Stone
Evans (The Home Biz Guy), Brad Fallon (Stomper & FreeIQ)
and Yanek Silver (33 Days To Online Profits).
Of course, these are just the top names that spring to mind
and they are good starting points for anyone wishing to
explore Internet marketing. In addition, you must realize
many large companies are now getting involved in training
webmasters and marketers on how to earn online.
GoogleGoogle offers extensive information with their webmaster
tools as well as their Adwords and Adsense programs. Don't
overlook Google as your major source of online training.
For those willing to learn, Google gives any marketer
invaluable free information and tools in which to monetize
their sites. Google Analytics should be consider as
the online marketer's primer.
Affiliate NetworksLarge affiliate networks like Commission Junction, LinkShare,
ClickBank, Shareasale... should also be considered as
valuable learning resources for the online marketer. These
companies will help you succeed with your promotions and
marketing.
PPC CompaniesLikewise, the major PPC (Pay Per Click) advertising companies
will offer valuable tools and training. Yahoo!Marketing (Overture)
Microsoft Adcenter and Google Adwords all offer excellent
resources to help the online marketer proceed in the right direction.
Web CEOIn addition, there are companies like Web CEO which offer
training products not only to individuals but also to companies
as well, helping over 360,000+ businesses in 124 countries
and counting.
Take The Backdoor!Perhaps, in the final analysis, any person wishing to
learn Internet marketing can draw a hands-on training
from any of theses individuals or companies listed above.
Also remember, acquiring training from these parties
does not have to cost you a fortune for almost all have a
convenient backdoor. They offer affiliate programs which
you can join at no cost and most will train you how to market
their products, offering you a valuable education in
online marketing in the process.
The prudent student will no doubt take information from
many of the sources listed above and proceed with the one
that suits their own personality and working habits. For
in the end, unlike traditional jobs of the past, becoming
a full-time online marketer is all about satisfying your
own needs and objectives.
It's all about building a lifestyle that offers you the freedom
to pursue your own goals and interests in whatever location
you choose to live. Internet marketing offers everyone,
regardless of age or background an equal opportunity, to
obtain a part or full-time income from the web. Earning a
living simply doesn't get any better than this.
...
The author is a former teacher and artist who now works
full-time online and runs two niche sites on Internet Marketing.
If you're trying to start a web business why not try these
excellent free training manuals and videos:
Or try our free e-Course explaining all the tools and resources you
really need to succeed online:
Internet Marketing GuideCopyright © 2007 Titus Hoskins. This article may be freely
distributed if this resource box stays attached.
o Marketing Tip: The Google PageRank PR Toolbar
The Google PR Toolbar in SEO circles is a hotly debated
item - as are most issues dealing with Google. Some say
it's useless, others say it gives you a general overview
of your site's standing in Google. Regardless of who
is right, this Toolbar shouldn't be ignored nor worshipped,
just closely watched.
The Google PR Toolbar is a simple tool you can download
and place on your browser. When you surf the web, this
toolbar will give you Google PR or Page Rank for that
particular site or page - Google ranks all pages from
0 to 10. This scale is more like the Richter Earthquake
Scale than an equal one-to-ten scale, there's a big
difference in the rankings as you go up and they
are not proportional.
Google PR ToolbarMany suggest Google is not giving us the real value
of the page and this toolbar is out of date and more
of a smokescreen than real information about a site.
There's a lot of truth in this as Google never gives
up all its secrets. Does any company?
I have always used the Google PR Toolbar and find
it helpful in assessing what Google thinks of a site
or page. I rarely link out from sites anymore but if
I do I always check any potential linking partners
to see their PR. Any site with PR5 or over I will link
to it if that site is related and has high rankings for
my own targeted keyword phrases.
Sometimes I will link to a lower PR3 or PR4 site if I
know the content on that site is extremely good and
know it is only a matter of time before Google upgrades
that site to a PR5 or PR6.
I believe the Toolbar is very helpful in showing what
Google thinks of your pages. Over the years, I have
experienced my main website at a PR1 level and I have
experienced it at a PR6 level. Believe me - the PR6 is
better. I would take the current PR6 level any day!
Can't imagine what a PR8 site would be like to run.
High PR means better rankings for your site and your
keyword phrases. It simply means more targeted traffic
and more sales. If you're optimizing for Google, you
should do everything you can to get the highest PR
you can possibly get.
I have found one of the quickest ways to raise your
Google PR is to get one-way links from high PR6, PR7
and PR8 sites. (Think Article Marketing!) Google
considers these links a votes for your site and ranks
your site or page accordingly. Get enough of these
incoming one-way links and your PR will go up.
It will show you all the PRs of all the links
on a webpage - both internal and external. Extremely
helpful when you're checking out any site or page.
Kind Regards
Titus
P.S. I have found one of the best ways to succeed
on the web is by providing helpful information
to others. No reason why you can't do the same!
Labels: google toolbar, internet marketing course, internet marketing training, online marketing monthly, pagerank, pr
